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Making Parking Managment Cool with "Jake."
A bold campaign film for Technoso’s Intertraffic launch in Amsterdam — transforming parking tech into a confident, cinematic story.
The film became a core customer-facing asset, used in sales outreach and instrumental in securing a ₪600K Bank Leumi marketing grant. Produced on a lean budget, I led the project end-to-end, from concept to final cut.
The film became a core customer-facing asset, used in sales outreach and instrumental in securing a ₪600K Bank Leumi marketing grant. Produced on a lean budget, I led the project end-to-end, from concept to final cut.
Raising Awareness with The Comptroller’s Office
Featuring Israeli activist Shira Isakov, this campaign for the State Comptroller’s Office turns cold statistics on domestic violence into a powerful visual statement.
Filmed at the Suzanne Dellal Center, it confronts the reality of abuse in Israel with honesty and impact.
Filmed at the Suzanne Dellal Center, it confronts the reality of abuse in Israel with honesty and impact.
The Lighthouse Mini-Series with Shiba Medical Center
Amid the 2021 Israel–Hamas conflict, Shiba Medical Center commissioned a three-part mini-series highlighting its spirit of coexistence.
Doctors and nurses of all backgrounds—Jewish, Muslim, and Christian—working, living, and feeling together to save lives beyond politics or borders.
Doctors and nurses of all backgrounds—Jewish, Muslim, and Christian—working, living, and feeling together to save lives beyond politics or borders.
Empathy as Strategy Technoso & Shiba Medical Center
After Oct 7, traditional marketing felt out of place — yet Technoso still needed a voice. I led a gesture, not an ad, bringing ice cream and toys to children at Shiba Medical Center and turning a brief into a moment of humanity.
Recent Works
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